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Retailers need to invest in ‘visualisation’ technology to boost online sale...

Almost half of shoppers would spend more online if they had access to technology that helped them to better visualise and understand how products work, without having to go in store to see them, according to new research.

Authentic reviews are three times as important for online shoppers as produ...

Nearly two-thirds (65%) of UK shoppers believe that seeing reviews from other customers is an important part of their decision-making process when making a purchase online, according to new research.

Integrating search and social ‘biggest challenge for digital advertisers’ f...

Integrating search and social channels has emerged as the biggest challenge for advertisers globally in 2018.

60% of workers having more meetings than last year

Well over half of the global workforce is having more meetings than 12 months ago, leading to a potential productivity crisis, according to new research.

81% of global consumers think organisations provide ‘disconnected experienc...

Over two-thirds (69 percent) of global consumers would consider changing their bank, retailer or insurance provider due to a disconnected experience, according to new research.

Stress Shopping: Fifth of UK consumers find shopping a stressful experience...

Just under a fifth of UK consumers (18%) find that going shopping makes them feel stressed, while more than 1 in 10 experience high stress levels while buying online.

Targeting by temperature: Brands to cash in on ‘slumber shopping’ this summer

Targeting by temperature: Brands to cash in on ‘slumber shopping’ this summer

Brands are set to benefit from a surge in ‘slumber shopping’ – or shopping when we should be sleeping – as the weather gets warmer this summer.
71% of UK consumers ‘are happiest online when shopping’

71% of UK consumers ‘are happiest online when shopping’

Consumers are not only their happiest, but most engaged, focused and open minded when making purchases online, according to new research.
Fiat debuts cinema sponsorship and first-ever foyer activation

Fiat debuts cinema sponsorship and first-ever foyer activation

Fiat has launched an immersive, largescale cinema campaign to promote its Fiat Tipo range, which sees Fiat bring a car into the cinema foyer for the first-time.
“always on” sales are damaging profits

“always on” sales are damaging profits

As consumers admit they avoid stressful sales altogether, there’s ample opportunity for retailers to ditch excessive discounting and focus on a better customer experience instead.
Global ecommerce trends: Personalised cross-device strategies win today’s mobile-first shopper

Global ecommerce trends: Personalised cross-device strategies win today’s mobile-first shopper

The vast majority of mobile sales take place within well-designed mobile browsers and shopping apps, according to new research.
Consumers losing trust in local businesses due to online errors

Consumers losing trust in local businesses due to online errors

Consumers are losing trust in local businesses because of errors and inconsistencies online, according to new research.
86% of UK shoppers will swap personal information for improved online customer experiences

86% of UK shoppers will swap personal information for improved online customer experiences

Across the board, UK shoppers are coming to accept that personal information is worth swapping for improved shopping experiences, with 86% agreeing they would volunteer personal data for improved faster...
Zara opens first ‘digital store’ in London

Zara opens first ‘digital store’ in London

Zara has unveiled a pioneering new digital store concept at Westfield Stratford city.